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Traditional Storage Occupancy
In-Place Rate
Move-In Rate
Attrition — ECRI vs non-ECRI
Trailing 30 days ISR Comparison
Res-to-Rent Conversion
Tenant Insurance — New Customer
Avg Length of Stay at Move-Out
Lead Demand
SoLV — Local Falcon
Competitor SoLV
Coming soon
Traditional Storage Occupancy
In-Place Rate
Attrition — Total %
Move-In Rate
Move-In Square Feet
ECRI Activity
Rate Comparison - advertised $/sf
Legend doubles as the comp picker - the three nearest start on; click any name to add or remove it.
Map follows the legend - hover a dot for its rate under the filters above.
Occupancy Statistics
Downloads
Total attrition by type — sq footage
all 4 types = total sq footage · bar height = total attrition rate
Attrition by type — sq footage (normalized)
ECRI = ECRI'd sq ft · Forced, Promo, Other = non-ECRI sq ft
By type — % of customers (normalized)
ECRI = ECRI'd customers · Forced, Promo, Other = non-ECRI customers
Share of total attrition — by type
each type as % of all move-outs · rising = generating more relative attrition
Move-out count — # of customers
Move-out count — sq footage lost
When do ECRI-related move-outs occur?
How to read:
each column = one month's cohort of rental increases. −30 to −1: customer received notice
and moved out before the rate took effect. 0–30 / 31–60: days after the effective date.
Still collecting — window not yet closed; value may increase as more time elapses.
YoY — ECRI
YoY — Forced
YoY — Promo
YoY — Other
Download attrition data — CSV
one row per month × type (ECRI / Forced / Promo / Other) · months are keyed by their first day
In-place rate
actual · budget · underwrite ($/sq ft)
Move-in rate
actual · budget · underwrite ($/sq ft)
YoY change — in-place rent
% vs same month prior year · green = growth, red = decline
Competitor move-in rate
average $/sq ft across the comp set — no weighting · TSS = our line
ECRI avg % · median % · % of rent roll ECRI'd
bars = % of roll ECRI'd (left axis) · lines = ECRI avg / median % (right axis)
Avg ECRI % — by customer tenure
monthly avg ECRI % for the selected cohort
ECRI attrition trend
Sq Ft % (left) · Customer % (right) · same definition as attrition page
Attrition by ECRI $ amount
pooled over trailing 13 months · low $ = green, high $ = red
Attrition by ECRI % amount
pooled over trailing 13 months · low % = green, high % = red
Rent roll by tenure bucket
100% stacked · share of units by tenure, per month
Premium vs move-in by tenure
current · in-place rent of each tenure cohort vs current move-in rate
ADDITIVE — from the workbook, not on the Tableau Rates page
ECRIs executed
count of rental increases executed per month
Expected in-place rent growth
$/sq ft · excludes attrition (per workbook)
BY SIZE & NEGOTIATION — previously-descoped workbook charts (Rev-4)
In-place rent by unit size
median in-place rent (absolute $) per size · comp web-rate by size lives in Current Rates
Promo vs web street rate
subject web (solid) vs promo (dashed) · $/sq ft · promo ~37% below web
ECRI concessions & deferrals
Monday.com ECRI Requests · history from ~Jun 2026
Letters sent / ECRIs executed
ECRI population letters (bars) · executed (line) · per month
Actual in-place rent
current in-place rate · $/sq ft
Effective in-place rent
net of concessions · deferred — needs per-unit concession $/sf
GRAIN
Traditional storage occupancy
actual · budget · underwrite · prior year (%) — 13-month rolling
YoY — traditional occupancy
pt change vs same month prior year · green = better, red = worse
Net new rentals
move-ins − move-outs per month (unit counts) · green = net gain, red = net loss
New rentals vs move-outs
move-in / move-out unit counts (bars) · avg sq ft per transaction (lines)
Net absorption
move-ins minus move-outs — square feet · green = net gain, red = net loss
Move-in pacing (SF/day)
daily move-in square feet · 7-day rolling mean
Move-out pacing (SF/day)
daily move-out square feet · 7-day rolling mean
Budget & underwrite variance
traditional occupancy vs budget / underwrite (pt) · green ≥ 0, red < 0
ISR · In-place · In-place vs ISR %
current street (ISR) & in-place rent, and whether we're discounting (annotation 7)
Occupancy by unit type — heatmap
physical occupancy % by unit size · trailing 13 months · ≥90% green · 80–89% yellow · <80% red
Occupancy statistics (by unit type)
latest month · traditional & non-traditional unit types
OCCUPANCY PERFORMANCE (WEEKLY)
physical occupancy, absorption & move activity · trailing 13 weeks (Mondays)
Traditional occupancy — actual / budget / underwrite
weekly end-of-week snapshot (%) · trailing 13 weeks
Occupancy % by class
traditional · locker · other (SF occupancy)
Occupancy % by unit type
top unit types by size (SF occupancy)
Vacant units by type
stacked by unit class · end-of-week
Weekly net sq ft
move-ins minus move-outs (SF) · green = net gain, red = net loss
New rentals & move-outs
weekly unit counts (bars) · avg sq ft per transaction (lines)
Avg length of stay at move-out
months · weekly · tooltip shows move-out count
7-day rolling — gained vs lost
daily SF, 7-day smoothed · gained / lost / net
Daily sq ft gained / lost
raw daily move-in vs move-out square feet · last 90 days
Avg daily net sq ft — last month vs MTD
net absorption per elapsed day · normalizes month length
Absorption projection — MTD daily net vs target
projected month-end vs budget target · Lucas & Oxnard only
Avg rating trend — Google
month-end GBP star rating · axis auto-fits the 4–5 band
Review velocity
net new Google reviews per month · first (partial) month omitted
Share of Local Voice
keyword-averaged local-pack visibility · TSS vs competitor benchmark